Links
Free SEO Tips – Links are an extremely important part of any SEO campaign, and getting links generally takes up most of the time, and budget of any SEO campaign. Onsite optimisation is something that can be done relatively quickly, but link building takes time, can be costly and is hard work. Earlier posts have [...]
Offsite Optimisation
Free SEO tips….this post looks at offsite optimisation and offers some tips and tricks… Offsite optimisation combines link building and social media marketing….both of these are a form of marketing, in terms of bringing traffic to your site, but they are also both forms of purely link building for the purposes of moving up the [...]
Using Social Media
Free SEO Tips…Social media has now become one of the main areas for online marketing campaigns. As more and more people use the internet to interact with their friends and family, social media marketing has become more and more important. The first step is to make sure your company has a presence on all of [...]
Managing PPC Campaigns
Free SEO Tips…SEM (search engine marketing) incorporates a number of areas but one of the most important is pay per click campaign management (PPC). PPC can involve a number of different advertising methods, but the two most prominent services are adwords and facebook advertising. Generally speaking PPC Campaigns should be done in conjunction with an [...]
Link Building A to Z…
Free SEO Tips…When considering a Small Business SEO strategy, link building is currently considered a vital element in achieving a good position in the search engines. Many people have different opinions on link building and what works best….the fact is that the only people who really know are the people who write the search engine [...]
Website Optimisation…..what to consider
Free SEO Tips…Once you have chosen your keywords (see earlier post), the next step is optimising your website. There are a number of key areas to consider: Target Pages – choosing a target page for each keyword (some pages will have multiple keywords on them) is your first step. Generally speaking the home page of [...]
Keyword Analysis – how to decide which keywords to target….
Free SEO Tips…Keyword analysis or keyword research is the first step in an SEO campaign. You need to decide which keywords or phrases to target with your SEO campaign. To do this you need to consider a number of factors. Relevance – think about what your customers will search for, speak to your customers and [...]